10 Realities of Content Marketing

In today's digital age, content marketing has become a crucial part of any successful marketing strategy. However, there are certain realities of content marketing that businesses need to understand in order to make the most of this powerful tool. Here are 10 realities of content marketing that you need to know:

1. It takes time to reap the benefits

2. It's near impossible to fully attribute

3. You need to post content consistently

4. Content isn't JUST publishing blog posts

5. Some content doesn't provide tangible ROI

6. It's likely wasted if you don't have a strategy

7. You must understand your customers deeply

8. It requires high investment (time and/or money)

9. Creating content doesn't guarantee an audience

10. But not creating content guarantees no audience

If you're thinking of incorporating content marketing into your business strategy, it's important to keep these realities in mind. By understanding these truths, you'll be able to create a more effective content marketing plan that delivers real results for your business.

SEO with Jake Ward